Competition is fierce in building products, with many manufacturers vying for the attention of customers. In order to increase sales, it’s not enough to have an innovative product or an attractive price point. The most successful building products manufacturers are capitalizing on specific marketing trends to best support their sales. These companies are setting an […]
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Every industry evolves. Even in some of the world’s oldest sectors like construction and building products, change still happens. Today, the drive for continuous improvement means capitalizing on emerging technology trends. The growth here is staggering. In 2016 there was $352 million of venture capital investment in private construction technology companies. Within two years, that […]
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With the global building products market on pace to reach $49 billion by 2025, there’s no doubt that the sector is shifting quickly. Specifically, there are a number of construction trends that are changing what contractors and architects are looking for when purchasing building products. To get to the bottom of these trends and pinpoint […]
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