What Sales Professionals Need to Know About Trends in Building Products

With the global building products market on pace to reach $49 billion by 2025, there’s no doubt that the sector is shifting quickly. Specifically, there are a number of construction trends that are changing what contractors and architects are looking for when purchasing building products. To get to the bottom of these trends and pinpoint how sales professionals are adapting, I spoke with Michael Fletcher, Director of Sales & Strategic Accounts at GCP Applied Technologies. Selling Resiliency and Sustainability The buyers of building materials have more choices than ever. This places pressure on sales teams to have a strong technical […]
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Talking Utilities with Chris Cardenas, VP of Customer Service at Xcel Energy

At Refine Search, we regularly have the pleasure of connecting many talented and insightful professionals with stimulating roles that fit their expertise. These relationships often result in rewarding conversations that shed light on the modern state of certain industries, roles, and environments. Today we’re showcasing a recent conversation we had with Chris Cardenas, a bright individual we placed in the VP of Customer Service role at Xcel Energy. Chris, tell us about your current role. As the Vice President of Customer service for one of the leading utility companies in America, there’s a lot that goes into my position. Overseeing […]
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What Utility Providers Can Learn from Customer Evolution

All businesses strive to be customer-centric. But faced with mounting consumer expectations, disruptive technologies, and new competition at every turn, providing a satisfying customer experience is increasingly difficult to achieve. The game is changing, and utility providers that don’t adapt risk being left behind. We break down how you can rise to meet your growing customer expectations below. Why is there a Greater Focus on Customers Today? Disruptive businesses of every variety have transformed consumer expectations. Now, a nimble startup capable of finding the cracks in an established system can wiggle through and reach consumers through mobile apps or digital […]
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Understanding SB19-181 and Its Impact on Colorado’s Oil and Gas Regulations

After being signed into law by Governor Jared Polis, Senate Bill 19-181 has sparked uproar and uncertainty across the state of Colorado. Even the Denver Post describes the bill’s passage as something that will dramatically change oil and gas regulations in Colorado. However, not everyone is clear on what this bill actually means. In reality, this new law has far-reaching implications that affect individuals both inside and outside the industry. What’s in the Bill? While laws are often filled with confusing language, SB19-181’s Bill Summary opens with a clear intention: “The bill prioritizes the protection of public safety, health, welfare, […]
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The 2019 Human Resources Trends That Affect You

HR is not a new field, but it is far from a stagnant one. With technology expediting change and various regulations taking shape, the business world is a much different one than it was just a few years ago. Adaptation is a high priority for today’s HR departments seeking ways to respond to changing environments and capitalize on new human resources trends. Improving the Employee Experience In a world that has become highly focused on user experiences, it should be no surprise that HR departments are following suit. Focusing on employees has always been a major HR duty, but in […]
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Best Practices for Your Managerial or Executive Job Search

Early in your career, conducting a job search likely seemed more straightforward. You were eager for a range of experiences and opportunities, and the majority of guidance for job seekers was tailored to your skill level.
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A Plan for Progressing Your Executive or Managerial Career

Did career growth seem more straightforward when you were starting out? Entry level roles are often firm in their scope and direction, with a clear path that stems from them. However, as you rise into managerial and executive positions, there is less rigidity. While it’s exciting to open up new potential in a higher-level position, it might also leave you feeling rudderless in your career. Whether you’re in oil & gas, utilities, HR, manufacturing, or another industry, there are tried and true ways to create a plan that transforms and progresses your career. Formulate Career Goals Goal creation is second-nature […]
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What Movie Trailers Can Teach You About Improving Your Recruiting Process

Lights. Camera. Action. Movie trailers consistently captivate and engage their target audiences, and the way they do it provides valuable insight for improving your recruiting process and candidate experience. Today’s tight labor market means multiple industries are competing for every level of talent, from early career professionals to managers and CEOs. To stand out, it’s necessary to create an efficient process that communicates clearly, shows off your merits, and addresses the points that interest candidates most. Speak to Their Career Journey Movie trailers know exactly what their audience cares about most, whether it’s a slapstick comedic moment, romantic kiss between […]
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Achieving Growth Through a Hunting Business Mentality

Would you like to increase your company’s profitability? The answer, of course, is yes. For companies in any industry, doing so typically requires business development and growth. However, most organizations are optimized for managing current clientele rather than seeking new ones. While this farming mindset works wonders for maintaining a current book of business, a few strategic adjustments can help spur growth. Organizations with high-performing sales teams raise their new-client aspirations aggressively, with 75% of these top organizations raising sales quotas by 11-25% each year. In order to achieve those lofty goals and increase profits, they utilize a hunting business […]
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Data vs. Reality: Land Better Talent by Adjusting Compensation Packages

For organizations across all industries, hiring excellent talent is getting harder. When seeking those with deeper backgrounds, such as senior managers, directors, or executives, it might even seem impossible to land the talent you really need. After all, market insights may suggest certain salaries for certain roles, but in practice it’s not so simple. Reconciling data with the reality of what it takes to hire exceptional candidates today is the answer, and that requires adjusting compensation packages. Understanding the Market Data There’s no question that raw data of what candidates are actually earning in their current (or similar) roles is […]
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